In California, we know all too well what a drought feels like, but did you know that experts anticipate water shortages to affect more than 40% of the world population by 2050?

In an exhilarating trip down the Colorado River, Grand Canyon Adventure: River at Risk takes viewers on a journey through one of the nation’s largest water resources. As the world population continues to grow, it’s more and more important that we step up our conservation efforts now.

Check out the movie trailer here:

The film was released on World Water Day in March 2008, and has played at IMAX theaters around the world since. Check it out and tell us what you think!

This entry was posted on Monday, November 16th, 2009 at 9:05 am and is filed under Water Conservation. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.